Comparing Data Analysis to Analytics

In the customer relationship management class, we spend a good amount of time discussing the differences between data analysis and analytics. Interestingly, you can do a quick Google search... Read more »

4 Keys to Nonprofit Digital Marketing Success

Non-profit marketing can sometimes be overwhelming. There are so many things to do and limited time and resources to get it all done. What it does take is organization... Read more »

3 Ways to Use Instagram for Marketing Your Business

Do you take advantage of all that social media has to offer when marketing your business? With today’s technology, it is imperative to the success of your business to... Read more »

4 Sure-Fire Tips to Help You Jump-Start Your Marketing Career

Whether you’re currently a marketing professional or are interested in changing careers, there are a few steps you can take to update your skills  and help jump-start your career.... Read more »

Social Media Addiction

SOCIAL MEDIA EPIDEMIC Social Media has become a cornerstone in American society.   It allows users to feel connected and gives a sense of belonging.  Not only does it... Read more »

Social Media: Expectations vs. Reality

Are you guilty of social media fraud? Okay… Not to that extent. But are you guilty of stretching the truth on social media? Yes. You are because we know... Read more »

5 Unwritten Rules of Social Media

There are many “rules” when using social media and some of you might know what they are, but if you don’t then chances are you may have broken at... Read more »